12-Week Accelerator Programme
For marketing teams that want to learn fast but with more 'hands on' support.
My 12-week social media accelerator programme is a structured programme where the goal is to build capability, confidence and clarity through a phased approach that blends education, practical help and accountability.
Unlike my half-day workshops where I am in and out the same day, this accelerator programme is much more structured and takes place over 12 weeks. It offers five sessions as well as email support.
The five sessions are:
1x in-person kick-off exploratory strategy meeting (1.5 hours): This helps to set out the goals, challenges, constraints, confidence levels, brand tone, issues, wins, losses, and everything else that is needed to establish a starting point
2x in-person filming and editing support sessions (3 hours each): In these, we actually film and edit real content for your business. I'll be on hand to help you set things up, get going, and learn in a practical way
1x in-person social media training session (2 hours): This is a crash course on social media showing you how to effectively plan, film, edit and publish like a pro. It will take place as a mini workshop teaching the fundamentals of social media in a way tailored for your business
1x wrap up session call (1.5 hours): Here we will do a wrap up of our progress and discuss a plan in place so you can take your learning forward… with the training wheels off!
Throughout the 12 weeks you also have access to email support with a 72 hour turnaround on queries. Send as many as you want, anytime. I'll get back to you within the deadline (M-F, 9-5, 72 hour turnaround - but faster if possible).
What does this typically look like?
Weeks 1-4: Understand existing capabilities, confidence building, getting ‘hands on’ with some content
Weeks 5-8: Education on filming, editing, publishing, planning, and scripting, social media, social media myth busting, workflow set up
Weeks 9-12: Review of work to date, feedback loops, set up for a self-sufficient content system
We can also tweak the content of the sessions to match where you need to build more confidence or the pace at which you learn. Most businesses that have went through the programme go through the above structure but it can be tailored too. Additional sessions can also be added for a fee.